not what, but how

not what, but how

‘Not What, But How’
Architectural Association
15th November – 14th December 2013

photo: Sue Barr

“T’aint what you do (it’s the way that you do it)”
– Sy Oliver & Trummy Young

‘Not What, But How’ explored our working process, applied during projects carried out in partnership with local organizations and communities in the Philippines and India between 2010-2013. An emphasis was placed not only on final outcomes, but also on the way in which each project was conceived, funded, designed and executed; it wasn’t only about what was made, but how each building came into being.


The exhibition was first shown in partnership with the British Council in Delhi at the start of Project Hariharpur in January 2013, when we led the construction of a 1:1 material mock-up as part of an AA Visiting School.  For its second incarnation in the Front Members’ Room, we again invited a team of volunteers to collaborate on a structure that tests designs for upcoming projects. This ‘inhabitable shelf’ explored the concept of a thick wall that can be used for both storage and human occupation. Made out of salvaged timber, which was dismantled and re-used after the exhibition, it promoted the frugal use of resources. “Ideas should travel more, materials less.”

Gallery Talk: Saturday 30th November at 11am. Click here for more information.



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